Caithness Map :: Links to Site Map Great value Unlimited Broadband from an award winning provider  

 

Mountain Biking Booming - Tourism Workshop

26th September 2011

Tourism businesses in the Highlands are being given the opportunity to sign up for a new workshop to help them capitalise on an expected 30 per cent growth in the mountain-biking market over the next five years.

Tourism Intelligence Scotland (TIS) and Developing Mountain Biking in Scotland are working in partnership to host two half-day mountain biking workshops for tourism and cycling businesses, based around the intelligence and practical ideas highlighted in TIS's 'Mountain Biking Tourism in Scotland' guide. The guide was launched in June as part of TIS's 'Opportunities for Growth' series and is aimed at helping businesses make the most of new and emerging opportunities in the sector.

Attendees will be provided with the latest intelligence and insights on the mountain biking visitor markets, including: information on local trail centres and facilities; the opportunity to hear from a local business as they share their secrets for success; and creative ideas to help them make the most of the opportunities in mountain bike tourism.

They can also find out about the launch of the new Developing Mountain Biking in Scotland website, where free tools such as photographs and trail guides can be downloaded for businesses to use in their marketing campaigns, and take part in a 'So What?' creative session to encourage them to develop innovative ideas on how to capitalise on the opportunities in mountain biking tourism.

To round off each session, there'll be a chance to saddle up for an optional hour-long taster session on local trails, led by an industry expert.

Graeme McLean, Project Manager for Developing Mountain Biking in Scotland said:"The workshop will be an excellent way for accommodation providers, cafés, restaurants, bike shops and other activity providers to learn what they need to do to take advantage of the mountain biking market.

"The visitor experience can be considerably enhanced if mountain bikers have access to genuinely bike-friendly accommodation and places to eat, and also have a range of other activities to enjoy during their stay. This workshop will help all types of tourism businesses identify what products and services they should put in place to deliver a quality service to mountain bikers."

Audrey MacLennan, Senior Tourism Manager at Highlands and Islands Enterprise said:"Mountain biking is set to become firmly established as our most popular adventure activity after walking. With Scotland's market share predicted to grow significantly over the next five years, this workshop provides a fantastic opportunity for tourism businesses to get involved and grab their share."

Workshops will be held at Perth Concert Hall/Kinnoull Hill on Tuesday 25 October and at Nevis Range, Fort William on Wednesday 26 October. Both are from 09.30 - 13.00, followed by the one hour taster session on the trails.

The cost of £20 per person includes lunch, light refreshments and all biking equipment for the taster session.

Places for either workshop can be booked online at www.developingmountainbikinginscotland.com.

For further information contact Graeme McLean, Developing Mountain Biking Project Manager on 07960 271566 or email Graeme.McLean[AT]scottishcycling.org.uk

More Information
Developing Mountain Biking in Scotland is a project coordinated by the Scottish Mountain Bike Development Consortium. To read more about the project and strategic framework go to www.developingmountainbikinginscotland.com

The aim of the project is to provide a strategic approach to facility development, co-ordinate activity, ensure best practice is spread and maximise the potential of mountain biking in Scotland.

Developing Mountain Biking in Scotland's partners are Scottish Cycling, Cycling Scotland, Forestry Commission Scotland, Scottish Natural Heritage, CTC,

EventScotland, Highlands and Islands Enterprise, IMBA UK, Scottish Enterprise, sportscotland, Visit Scotland and a representative from The Highland Council, acting as a local government advisor.

Developing Mountain Biking in Scotland's funding partners are Scottish Cycling, Forestry Commission Scotland, Scottish Natural Heritage, CTC, Scottish Enterprise and sportscotland.

Tourism Intelligence Scotland is a joint venture developed by Scottish Enterprise, Highlands and Islands Enterprise and VisitScotland, in partnership with the tourism industry, to stimulate growth and innovation in tourism.

Other guides in TIS's Opportunities for Growth series include: Knowing Our Markets...Scotland's Visitors; Scottish Tourism in the Future; Walking Tourism; Listening to our Visitors; Golf Tourism; Adventure Travel; and Food Experience in Scotland.
For further information on TIS go to www.tourism-intelligence.co.uk

 

Related Businesses

 

Related Articles

Cairngorm Funicular Remedial Works ProgressingThumbnail for article : Cairngorm Funicular Remedial Works Progressing
A programme of remedial works to bring Scotland's only funicular railway back into service at Cairngorm Mountain is entering a new phase during week beginning Monday 15 April.   With the snowsports season now over, multiple teams from contractor Balfour Beatty, appointed by Cairngorm Estate owner Highlands and Islands Enterprise (HIE), are set to be deployed on the mountainside.  
SRUC and HIE partnership to benefit rural economyThumbnail for article : SRUC and HIE partnership to benefit rural economy
The five-year agreement between Scotland's Rural College (SRUC) and Highlands and Islands Enterprise (HIE) will also play a major role in contributing to regional economic growth.   The signing of the agreement, by Professor Wayne Powell, Principal and Chief Executive of SRUC, and HIE Chief Executive Stuart Black, follows the official opening of SRUC's Rural and Veterinary Innovation Centre (RAVIC), a valued addition to SRUC’s School of Veterinary Medicine, in Inverness by HRH the Princess Royal.  
New Orkney Whisky Distillery In Moves To Create Jobs And Lower EmissionsThumbnail for article : New Orkney Whisky Distillery In Moves To Create Jobs And Lower Emissions
Deerness Distillery Ltd has secured £246,000 from Highlands and Islands Enterprise (HIE) for the £820,000 development.   Construction is underway at the distillery, which was founded by husband-and-wife team Stuart and Adelle Brown.  
Cuts And More Cuts But Still Cash For Arts In Highland - £30,000 For TapestriesThumbnail for article : Cuts And More Cuts But Still Cash For Arts In Highland - £30,000 For Tapestries
The Co-Chairs of the Inverness Castle Delivery Group, Fergus Ewing MSP and Cllr Ian Brown, are delighted to announce the award of £30,000 from Highlands and Islands Enterprise (HIE) in support of framing the 57 panels that will form the Tapestry of the Highlands and Islands.   This financial commitment from HIE has contributed significantly to the preservation of the 57 panels created by communities across the Highlands and Islands, of which 32 will be included in the first exhibition as part of the Inverness Castle Experience.  
£24.5m To Secure £350m Inward InvestmentThumbnail for article : £24.5m To Secure £350m Inward Investment
Sumitomo Electric UK Power Cables Ltd plans to establish major operations in the region, supplying high voltage cables to the growing offshore wind energy sector.   A funding package has been agreed to secure an estimated £350m in inward investment for Scotland, based in the Highlands.  
Property Demand Study Launched By Highlands and Islands Enterprisie
As part of the study, businesses, community groups and social enterprises with future land or property plans are encouraged to complete a short survey by 22 March 2024.   Whether it's interest in land for sale or space to lease, HIE is keen to hear from organisations already based in the region as well as from those that are considering locating a business to the area.  
Shetland Engineering Firm Expands And Creates JobsThumbnail for article : Shetland Engineering Firm Expands And Creates Jobs
L&M Engineering has secured a grant of £58,914 from Highlands and Islands Enterprise (HIE) for the development, which is set to boost business turnover by £1.2m and create two jobs over the next three years.   The company is diversifying its operations to cater for additional aquaculture markets.  
Region's Businesses Value Community Links
Most businesses in the Highlands and Islands consider their links with the local community as either equal to or more important than their profitable growth.   This is one of the key findings of the most recent rural business survey commissioned by Highlands and Islands Enterprise (HIE) in partnership with South of Scotland Enterprise (SOSE).  
Support Programme Takes Young Entrepreneurs To The Next Level
Dynamic business support programme, IMPACT30, is aimed at nurturing and empowering the next generation of innovative leaders.   The fully funded programme is for people aged under 35 in a young enterprise and in a key decision-making role.  
Power Boost For Off-grid Island
A project to increase electricity supply and reduce emissions on a west coast island has been awarded more than £25,000 by HIE.   The HIE funding is being used to replace and upgrade high voltage transformers and other associated equipment to enable a major upgrade of the renewable energy supply on the Isle of Muck.  

Search Our Site


Information

2154 Businesses Listed

868 Local Websites


What's On


Submissions

Submit Your Details

Submit Property Sale

Submit Property Rent

Other Enquiries



© 1998 - 2024

 

Our Social Media
  • Link to our RSS newsfeed

 

Our Sites