Introductory International Preparedness Programme

13th October 2011

Highlands and Islands Enterprise, in partnership with Scottish Development International (SDI), is holding an Introductory Preparedness Programme in Inverness.

Next course: 3rd and 4th of Nov 2011
This programme is fully funded by Smart Exporter, an ambitious new trade skills programme, and is targeted at Highlands and Islands companies that are thinking about exporting for the first time or businesses that are new to exporting.

Delivered by Giraffe Consulting, the programme runs over two consecutive days and will be held at Cowan House, Inverness.

Benefits of attending include:

Understanding the basics of exporting and opportunities in international markets
Gaining the skills and confidence to succeed in highly competitive international markets
Developing a practical export plan to help your business to grow
The programme:

Day 1, Thursday 3rd November:

Market Analysis: market research, market identification and channel choice
Market Entry: support agencies and trade bodies, exhibitions and missions, international marketing and promotion, establishing and managing an international sales and distribution function
Day 2, Friday 4th November:

International Finance, Contracts and Logistics: finance and pricing, trading regulations and contract terms, distribution channels and logistics, negotiating international contracts
Create a Practical Export Plan: companies will be guided through the production of an export plan.
Note: companies must attend both days, maximum of two individuals per company.

If you would like to express an interest in participating in the Introductory International Preparedness Programme please complete the online booking form - See the HIE web site. If you have any questions relating to the programme, please email Adam Beeley or call 01463 244212.

 

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