Wave of optimism for Wick seaweed firm

5th July 2016

Photograph of Wave of optimism for Wick seaweed firm

The first batches of seaweed have been harvested and processed by a new food and drink business in Wick.

New Wave Foods has invested £240,000 at its newly fitted out premises on the Wick Industrial Estate with support of £60,000 from Highlands and Islands Enterprise (HIE). The company turns wild-harvested seaweeds into edible products.

A full-time harvesting and processing manager has already been recruited and two other new staff have been harvesting seaweed around the Caithness coast since April. Up to nine jobs will be created within three years.

The business also has potential to generate future export sales for the north's valuable food and drink sector.

Seaweed is a valued food ingredient in other parts of the world and the market for seaweed products is considered to have significant potential in the UK and Europe. Trends point towards healthy eating awareness and growing consumer sophistication.

Peter Elbourne from New Wave Foods said: "The clean cool waters off the north coast provides the ideal natural environment for high quality nutritious seaweed to grow. New Wave Foods is proud to have created a sustainable harvesting policy to enable us to utilise this resource, while ensuring we take care of the natural environment. Indeed, we are proud to have already gained organic accreditation for our seaweed."

"Our new processing facility in Wick has already been fully commissioned and is today busy processing locally harvested species of seaweed. With increasing demand for seaweed stretching across many sectors of the food industry, we look forward to growing the business from our Wick base substantially in the coming months and years."

HIE's assistance has been provided towards harvesting equipment and refitting the factory unit to the necessary standards.

Keith Muir, HIE’s Head of Business Growth for Caithness and Sutherland added:

“New Wave Foods will make a significant contribution to the prosperity of the Wick area by providing local jobs where few alternatives currently exist.

“I’m encouraged to see this company establishing a new, innovative industry in the area. This helps support the aims of the Caithness and North Sutherland Regeneration Partnership to build a strong and diverse economy.”

 

Related Businesses

 

Related Articles

8/10/2026 : Advisory / Counseling Services

Innovation and AI: New opportunities for businesses across the Highlands and Islands

Innovation has always been a defining characteristic of businesses and social enterprises in the Highlands and Islands.   Whether developing new products, finding ways to overcome the challenges of distance and geography, improving services, or identifying new markets, organisations across the region have a long track record of adapting and evolving.  

30/9/2026 : Local Authority

Scottish Cities Alliance Investment Conference to showcase Highland opportunities

Inverness will welcome government representatives, investors, business leaders and economic development partners later this week as it hosts the Scottish Cities Alliance Autumn Investor Event.  A two-day programme designed to showcase investment opportunities across Inverness, the Highlands and Scotland's city regions.  

29/9/2026 : Local Authority

Are We Trying to Save Britain’s Towns Without Planning Their Future?

Walk through almost any British town centre and you can see the evidence of change.   There are empty shops where there were once businesses.  

26/9/2026 : Advisory / Counseling Services

September is Scottish Start-Up Month – could your business idea become a reality?

September has become a month when Scotland's aspiring entrepreneurs are being encouraged to take a closer look at an idea that may have been sitting in the back of their minds for some time.   Scottish Start-Up Month, led by Business Gateway, has returned for 2026 with a simple message: if you have an idea for a business, this could be the month to take the first step.  

22/9/2026 : Advisory / Counseling Services

Scotland and Ireland Strengthen Economic Links Between Gaelic Communities

Scotland and Ireland Strengthen Economic Links Between Gaelic Communities Scotland and Ireland are developing closer links between their Gaelic-speaking communities, with housing, artificial intelligence, renewable energy, tourism and the marine economy among the areas being explored for future cooperation.   The initiative was highlighted during a visit to Skye by Ireland's President Catherine Connolly, who met representatives of Highland organisations including Highlands and Islands Enterprise (HIE) and Highland Council.  

22/9/2026 : Advisory / Counseling Services

AI Support For Businesses In Highland

Businesses and social enterprises across the Highlands and Islands are being supported to explore the opportunities offered by artificial intelligence (AI) through two new support initiatives launched today by Highlands and Islands Enterprise (HIE) as part of AI Scotland.   Applications are now open for the new AI Adoption Programme and AI Mentoring Support service, which are designed to help organisations understand, assess and implement AI technologies that can improve productivity, boost innovation and support growth.  

21/9/2026 : Advisory / Counseling Services

£1.78m innovation programme to benefit 500 businesses

A new three-year programme (14 September) is expected to help more than 500 businesses and social enterprises across the Highlands and Islands to innovate and grow.   Highlands and Islands Enterprise (HIE) has approved a £1.78m budget to fund the programme, which builds on ten years of innovation support by the agency.  

11/9/2026 : Advisory / Counseling Services

 
HIE appoints new area manager for Caithness and Sutherland

Highlands and Islands Enterprise (HIE) has appointed Claire Wilson as its new area manager for Caithness and Sutherland.   Claire succeeds Eann Sinclair, who retired after eight years as area manager and more than three decades with HIE.  

8/9/2026 : Advisory / Counseling Services

Public sector investment supports floating offshore wind foundations development for Highlands

Plans to produce floating offshore wind foundations at Port of Ardersier have taken a step forward with the approval of more than £778,000 in Scottish Government funding.   Approval was given by Highlands and Islands Enterprise (HIE) after close collaboration with Scottish Enterprise’s international arm, Scottish Development International (SDI), to secure the project for Scotland.  

1/9/2026 : Advisory / Counseling Services

Scotland Is Attracting the Investment But Where Is Caithness and Sutherland's Share?

There is an encouraging message in the latest investment figures for Scotland.  There is also a question that should matter particularly to Caithness and Sutherland.